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Planet Superheroes Franchise
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Planet Superheroes is one of the largest brands focusing on Character Merchandise that are licensed like Comics, Superheroes, and TV Shows. With the partners like Disney, Marvel, Viacom, Fox, and Cartoon Network they try to bring the bouquet of character merchandise to the fanbase of the age group 2 to 30.
The products offered are apparel, toys, footwear, gifting accessories, electronic accessories, and more than 50 categories in the merchandise space. They also have their e-commerce website where the customers can view the range of products.
The brand expects the franchisees to have a better understanding of the target audience of the brand to whom the brand is catering too. The brand provides support right from the scoping of location, visual merchandising, infrastructure setup, inventory management, centralized ERP and Digital Marketing for the launching of the brand.
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